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Bird Bee - Capital Park, Detroit, MI

Bird Bee is the first brick and mortar store from Taylor Bolleber. Located on the ground floor of the Albert Building in Capital Park, the clothing boutique specializes in clothes + accessories for women. Infuz in collaboration with Virtuoso Design + Build designed the interiors and merchandise displays incorporating a honeycomb shape throughout.

 

Strategy:

Create focal points at window displays and at the back of the store to draw people in from the street

Developing and strengthening the brand through the design of the store and millwork

Focus on customer touch-points, lighting installations + design to emphasize merchandise

 

Our Role: Interior Design | Architectural Design | Design of Custom point of sale counter + merchandise display shelves​

 

Project Team:  Virtuoso Design + Build

 

Media: Design Core: Commerce Design Finalist

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